Digital Advertising · Stage: Attract
Advertising that ends in a booked appointment, not a spreadsheet
We run Facebook, Instagram and Google campaigns for businesses that live on leads. The difference is what happens after the click: every lead enters your CRM instantly, gets a text and an email within a minute, and is followed up until it books or says no.
The problem we solve
Most ad budgets leak after the click
Agencies report cost per lead. Owners live on cost per appointment. Between the two sits the part nobody owns: the lead form that emails a shared inbox, the call that rings at 8 PM, the name that never gets a second touch. We build the campaign and the follow-up as one thing, so the money you spend on attention turns into conversations.
What is included
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Meta lead campaigns
Facebook and Instagram campaigns with instant forms or landing pages, audience and creative testing, and weekly optimization.
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Google Search & Local Services
High-intent search campaigns and Local Services Ads for service businesses, with call tracking and lead-quality feedback.
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Retargeting
Follow-up ads to site visitors, past leads and customer lists across Meta, Google Display and YouTube.
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Creative production
Static, carousel and short-form video ad creative produced by our content team and refreshed before fatigue sets in.
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Tracking & attribution
Pixel, conversions API and call tracking configured so you see leads, appointments and revenue by campaign, not just clicks.
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CRM integration
Every lead is created in your pipeline with source, campaign and ad noted, and enters automated follow-up immediately.
How it works
From kickoff to results
- 01
Offer and audience
We define the offer, who sees it and what a qualified lead looks like before spending a dollar.
- 02
Build
Campaigns, creative, landing page or instant form, tracking and CRM routing are built and tested end to end.
- 03
Launch and learn
The first weeks establish cost per lead and lead quality; we cut what does not work and scale what does.
- 04
Report on what matters
Monthly reporting on leads, appointments and cost per appointment, with the next tests already planned.
Connected to
Digital Advertising hands off to these stages
- Website & Funnel Design Fast, search-ready websites and landing pages designed around one job: turning visitors into leads. Explore
- CRM & Marketing Automation One pipeline for every lead, with SMS, email and missed-call follow-up that runs itself. Explore
- AI Business Tools AI that answers, qualifies and books while your team is on the job or asleep. Explore
What ad budget do we need to start?
It depends on your market and the value of a customer. We recommend a starting budget during the Growth Audit based on your service area, competition and average job value, and we tell you plainly if advertising is not the right first move.
Do you charge a percentage of ad spend?
No. Management is a flat monthly fee. Ad spend is paid directly to Meta and Google from your own accounts, which you own.
Who owns the ad accounts and the data?
You do. We work inside your Meta Business Manager and Google Ads accounts. If we ever part ways, everything stays with you.
How is this different from the last agency we used?
The campaign is one part of a connected system. Leads are followed up automatically within a minute, tracked through to appointment, and reported on by outcome. Most agencies stop at the lead form.
Free Digital Growth Audit
Find out where your marketing is losing customers.
We review the seven places a business loses leads between the first click and the booked appointment, then show you exactly what to fix and in what order. No obligation, no generic report.